The High-Purpose Company

This item is sold out

To view similar items click here.

Free Delivery on this purchase

The High-Purpose Company: The Truly Responsible--And Highly Profitable--Firms That Are Changing Business Now

Christine Arena

Publisher: CollinsFormat: Hardcover

Illustrated with profiles of dozens of major companies, the book enables readers to easily distinguish between true and false corporate responsibility, and uncovers a groundbreaking process for achieving total corporate health. Which one of these companies is the better corporate citizen? Wal-Mart, which, in response to multiple lawsuits and complaints that it treats workers unfairly, waged a multi-million dollar 2004 advertising campaign that countered accusations and characterized the basis of its bad publicity as “urban legend,” or Gap, which, after spending years at the top of anti-sweatshop activist lists for its role in perpetuating unfair labor conditions overseas, released a candid 2004 CSR report that acknowledged that the company made mistakes and pledged to more constructively address labour issues in the future. In “The High-Purpose Company”, corporate strategist and researcher Christine Arena shows that some extraordinary companies are driven by purpose, whereas others simply pretend to be. “The High-Purpose Company” draws a clear line in the sand, enabling readers to easily distinguish between these two groups and make a giant leap forward.Using a groundbreaking methodology, Arena and her research team conducted thousands of hours of analysis on the corporate social responsibility (CSR) practices of 75 well-known firms. The surprising results of the study defy long-held myths, rewrite rules, reframe strategic priorities, and reveal a new breed of business. Real CSR is about change, not charity. “The High-Purpose Company” uncovers this and other truths, and guides readers through the step-by-step process that is currently embraced by the world's most forward-thinking firms.

GST Note: GST is included in the price of this item. GST is included in the freight.

Customer Reviews



Delivery time frames will depend on your location, please check the shipping calculator to see an estimate of when you can typically expect to receive your goods based on your postcode.

Loading content...
Loading content...

Sign Up Now

Sign up to receive upcoming auctions & special offers!

Privacy Statement and Consent: By providing your email address, you consent to us sending you our newsletters as well as promotional material, updates and further information about our products and services. Our Privacy Policy contains information about how you can access and correct your personal information, how to make a complaint, and how we deal with complaints.


Follow Us

We Accept

Follow Us


NSW Liquor Act 2007 - It is against the law to sell or supply alcohol to or to obtain on behalf of a person under the age of 18 years.
NSW Liquor Licence LIQP770010049
Motor Dealer Licence: NSW MD13910, VIC LMCT11156, SA MVD277714, QLD 1700072, WA MD25136. NSW Motor Vehicle Recycler Licence: M057736
Grays (NSW) Pty Ltd is a credit representative (number 509214) of Pty Ltd (Australian Credit Licence 433137)

Download Our App