It's All a Matter of Attitude: Slogans to Live Your Life by

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It's All a Matter of Attitude: Slogans to Live Your Life by

Justin Herald


Publisher: Allen & Unwin Academic

Not a typical inspiration book, this collection of slogans challenges readers to develop a more confident and positive attitude when it comes to changing their lives and achieving their goals. At the age of 25, Justin Herald launched Attitude Gear, a multimillion-dollar clothing company, based on these slogans. Fifty of his favorites are included in this compilation, each one accompanied by a brief piece of commentary. "I'm in the business of winning and business is good, If you think you're beaten . . . you are ,“ and ”It's not whether you get knocked down . . . it's whether you get back up" are examples of some of his upbeat pronouncements.

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